How AI-Powered Calling and Texting in HubSpot Gets Your Sales Team on More Conversations
The exact HubSpot text and call sequences that turn no-shows and ghosted leads into booked conversations. Live from the team that built YetiConnect.
45 minutes with Trent Chapman and Brett Spusta, plus a free SMS playbook you can run on Monday.
Save my spot Can't make it live? Register and we'll send the recording and the playbook within 24 hours.Reserve your seat.
Takes 30 seconds. We'll text you a calendar invite the second you submit.
By registering you agree to receive event communications from YetiConnect. Unsubscribe in one click anytime.
Is this webinar built for your team?
Yes, if you...
- Run a sales or follow-up team inside HubSpot
- Generate leads that don't always turn into conversations
- Have reps calling back inquiries and hitting voicemail more often than not
- Already use HubSpot workflows but feel like you're hitting a ceiling
- Are evaluating a calling or texting tool and want to see what "native" actually means
Probably not, if you...
- Don't use HubSpot (we'll be deep in the weeds on workflows)
- Don't have a team making follow-up calls or working leads by phone
- Are looking for a generic "AI in sales" overview. This is a tactical build session.
You are generating leads. How many become conversations?
You are not imagining it. Leads come in, but the follow-up falls flat. Your team calls back and gets voicemail. Appointments get booked and then ghosted. The gap between "lead generated" and "conversation started" is where revenue goes to die.
Leads come in, but conversations don't.
Marketing did its job. The inquiry came in. But the first call back happened hours later, went to voicemail, and the follow-up stopped. By the time someone tries again, the lead has moved on or gone with whoever got there first.
Your team calls back and gets voicemail. Every time.
Nobody picks up an unknown number. So the rep leaves a voicemail, logs the activity, and moves on. The lead never hears the voicemail. Two days later, someone tries again. Same result. That lead cost you real money to generate, and it is dying in a voicemail loop.
The leads you already have are going cold in your CRM.
Past customers who stopped booking. Consult requests from three months ago. Form fills that never converted. They are still in your database, and most of them are still reachable, but nobody has time to manually work a dormant list. So the revenue sits there, untouched.
Three HubSpot workflows you'll leave with, ready to ship.
We're not doing 45 minutes of theory. We're doing 45 minutes of "here is the workflow, here are the messages, here is when to fire each one." Build along or steal the playbook.
The pre-call text that triples connect rate.
Fire a 1-line text 4 minutes before your rep dials a lead back. The lead sees your name, recognizes the context, and picks up. Connect rates jump from the 8% industry baseline to 3x that, and your team stops leaving voicemails on leads that cost you money to generate.
The post-call text that converts no-shows.
The consultation got booked. The prospect ghosts. One automated SMS, sent at the right moment with the right framing, recovers a meaningful percentage of those conversations without the rep lifting a finger.
The dormant-lead reactivation campaign that produced $400K in EBITDA from one send.
The leads in your CRM you wrote off six months ago are still your leads. We will walk through the exact campaign one YetiConnect customer ran to reactivate dormant contacts and pull $400,000 in EBITDA out of a database everyone else had given up on.
Each workflow runs natively inside HubSpot. No Zapier. No duct tape. No "almost an integration."
Your hosts.
Trent Chapman
Trent has been building SMS, voice, and CRM-integrated sales tools since 2012, when he co-founded FixYourFunnel after using marketing automation to scale a real estate training company from $0 to $1.3M in 12 months with a 6-person team. He has spent more than a decade inside the Keap, ActiveCampaign, and HubSpot ecosystems, helping operators turn database conversations into revenue.
Brett Spusta
Brett leads sales at YetiConnect and has nearly a decade of experience building and managing sales teams across multiple industries. He has run pre-call text plays, post-call sequences, and AI-assisted dialers from the rep seat, the manager seat, and now the VP seat. Expect tactical, what-actually-works-when-you-have-a-quota perspective.
What operators are actually seeing.
"We don't see the cost as an expense. If the bill goes up, it's because we're winning more deals."
VP of Operations, Multi-Location Self-Storage Operator (40+ locations on YetiConnect)
"$400K in EBITDA from a single SMS campaign. We reactivated dormant clients we had written off, with sequences that fired straight from HubSpot."
Multi-Location MedSpa Operator
Trusted by multi-location MedSpas, storage operators, and service franchises.
Save your spot for May 7.
45 minutes. Three workflows. One playbook in your inbox the moment you register.
What you get when you register.
- Live access to the May 7, 2026 webinar at 11:00 AM PT / 2:00 PM ET
- The recording and slides sent within 24 hours, even if you can't attend live
- The free SMS playbook including the exact 4-minute pre-call text, the 3-message no-show recovery sequence, and the dormant-lead reactivation framework
- Live Q&A with Trent and Brett. Attendee questions answered first.
Reserve your seat.
Takes 30 seconds. We'll text you a calendar invite the second you submit.
By registering you agree to receive event communications from YetiConnect. Unsubscribe in one click anytime.